THE PROFITABLE FASHION DESIGNER: ESSENTIAL TOOLS FOR EVERY ENTREPRENEUR

Starting the journey through entrepreneurship is exciting and exhilarating. It can also be confusing, intimidating, and even scary. Having someone you can turn to who not only supports your vision, but offers insights and advice based on their first-hand, real-life entrepreneurial success is an invaluable resource. With The Profitable Fashion Designer: Essential Tools for Every Entrepreneur, Dr. Priscilla “Priscy” Ratcliff has crafted that source. Pulling from her years of experience as a teacher, a coach, and someone who has built a global fashion and design empire, Dr. Ratcliff offers up invaluable tips, tools, and vital “how tos” that are essential for getting any company off the ground and keeping it thriving.

From the basics of building a business plan and understanding the importance of getting a seller’s license to breaking down the various categories of incorporation and explaining the impact of a SWOT (strengths, weaknesses, opportunities, threats) analysis and how to implement it, to showing readers how to utilize the media to their benefit and the value of developing a community of “influencers” with whom you share a healthy give-and-take relationship of care and support in both business and life (Priscy’s Power of 12), The Profitable Fashion Designer demystifies the world of entrepreneurship and makes it accessible and attainable to all.

Weaving in personal stories and case studies that show how these tools work in real-world situations along with worksheets and questions posed to engage the reader and empower them by running through scenarios to arm themselves for that leap into entrepreneurship, The Profitable Fashion Designer", Essential Tools for Every Entrepreneur is a guide for up-and-coming business owners and those seeking to take their company to the next level; one they will want to carry with them and frequently refer to, making the steps they take on their road to success much easier and infinitely more “profitable. (A Table-Top, Hard Cover Book)